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Tag: seo
How To Claim Your Business On Apple Maps
Whether you personally use Google Maps, Waze, or Apple Maps, claiming your business on all apps can be crucial to the success of your business. People have options when it comes to their GPS, and you want to be prepared either way. Claiming your business on Apple Maps can drive…
Search Engine Optimization And Core Web Vitals
Understanding Google’s Core Web Vitals Update Google’s recent 2021 update for Core Web Vitals is a major twist in SEO focused on the actual user experience. Not that Google has never indicated user experience is required, but the tangible SEO metrics were generally geared towards other factors like content, crawlability/indexability,…
What Web Stories Are, Why You Should Be Using Them, And How
What are web stories? Web Stories are a new way for you to serve up easily accessible, visually engaging content to your website visitors. These operate just like stories on Instagram and Snapchat, or fleets on Twitter. The difference here is that this content is hosted on your website and…
Google My Business Optimization Tips
Is Your Google My Business Optimized? What is Google My Business, or GMB? GMB is what appears on the right hand side of a Google results page that supplies quick shortcuts to a business’s location, hours, phone number, website, photos & videos, reviews and more. Example of a Google My…
What Does Canonicalization Mean?
Canonicalization is simply identifying the original or main source of a particular piece of content online. Canonicalization is the way that search engines, like Google, sift through duplicate content to understand the source that is attributed as the original, authoritative or most representative over the rest of the duplicates. At…
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