Corkboard Concepts
Tag: digital advertising
Top Ad Sizes To Use When Working With Corkboard Concepts
Which Ad Sizes Should I Use? You’ve decided to work with us at Corkboard Concepts to help fulfill your digital marketing, that’s great! There’s a number of things to go over when planning and executing your digital marketing campaign, however, one of the most common discussions we have with clients…
What Does eCPC Stand For?
eCPC Stands For Enhanced Cost Per Click eCPC is a click based cost (CPC) strategy for Google Ads that focuses on conversion optimization. Enhanced Cost Per Click / eCPC is a Google Ads acronym for a cost strategy that is similar to TikToks oCPC strategy.
What Does oCPC Stand For?
oCPC stands for Optimized Cost Per Click. oCPC is a TikTok acronym for a click based payment strategy focused on conversion optimization. With this bid strategy, an advertiser pays per click, however, the TikTok advertising system will optimize your campaign for more conversions. oCPC is a TikTok acronym that is…
What Does Paid eCPMR Mean?
Paid eCPMR stands for “effective Cost Per Thousand People Reached” The acronym eCPMR is an acronym used on Snapchat’s advertising dashboard as a cost metric for number of people reached, rather than just number of ads served (CPM). eCPMR is an important metric to understand your campaign, or ads, efficiency…
What do Swipe Ups mean on SnapChat Ads?
Swipe Ups are actions on SnapChat Swipe Ups are similar actions to “Clicks” on other platforms. A Swipe Up on SnapChat is simply the action taken on an ad or a CTA. The literal action taken on a mobile device is a “Swipe UP”. For more, see also eCPSU.
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