Corkboard Concepts
Tag: analytics
How To Set Up Microsoft Clarity?
A Guide to Setting Up Microsoft Clarity: Microsoft Clarity is a great, new and free tool from Microsoft’s digital ad suite of tools to better visualize website analytics. Similar to Google Analytics, Microsoft Clarity provides a more visually engaging view of website performance. Here are the steps to get started…
What Are Google Signals?
Google Signals are a Google Analytics Feature that Enables Cross Device Reporting Google Signals allows for Cross Device reporting by tracking based off of a cross platform user criteria in addition to a User-ID rather than just a standalone User-ID or Device-ID, whenever applicable. Google signals allows Google Analytics to…
What Is Microsoft Clarity?
Microsoft Clarity Is Microsoft’s Web Analytics and Heatmap Tool. Similar to Google Analytics, Microsoft Clarity is a web analytics tool that helps understand user behavior on your website. This tool provides a simple, yet useful insight into a company’s web analytics, using easy to interpret visuals and heatmaps. Microsoft Clarity…
What Does GA4 Mean?
GA4 Stands For Google Analytics 4 GA4, or Google Analytics 4, is Google’s 4th iteration of it’s analytics platform. As of October 14, 2020, GA4 is the default analytics setup through Google, replacing the previous default of UA, or Universal Analytics. GA4 refers to the default Property setting within Google…
What does UTM code stand for?
UTM stand for Urchin Traffic Monitor. In case this is confusing, Urchin Tracking was a predecessor to Google Analytics, and the UTM codes are just a way for easily tracking traffic to specific URLs in Analytics. A UTM code looks as follows: Base URL (without UTM): https://corkboardconceptlegacy.developmentcorkboard.com/ URL with UTM: …
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