Corkboard Concepts
Marketing Guides
Corkboard Concepts & Outcome-Based Marketing
Focusing On Marketing Campaign Outcomes Over Individual Tactics At Corkboard Concepts, our eye is on the desired outcome of our clients. We focus on what they’re looking for – increased revenue, more subscribers, increased candidate flow, or anything else – and then we work backwards to implement the tasks needed…
How Corkboard Concepts Supports Tag Management Consent
Consent Management for Proper Pixel Placement & Targeting Unconsented targeting and pixel practices have come under increased scrutiny lately. Everything from GDPR to CPP, iOS changes and just general growing concern around digital privacy has forced marketers to reconsider pixels and tracking. Let’s take a look at some ways that…
7 Steps to Effectively Put Together a Marketing Strategy
How to Put Together a Digital Marketing Strategy In today’s world, most of the content and marketing we indulge is digitally based. Whether you are reading the news or scrolling through social media posts you are being exposed to digital content and advertising. In order for your business to be…
What Web Stories Are, Why You Should Be Using Them, And How
What are web stories? Web Stories are a new way for you to serve up easily accessible, visually engaging content to your website visitors. These operate just like stories on Instagram and Snapchat, or fleets on Twitter. The difference here is that this content is hosted on your website and…
4 Stages of Web Development
There are many ways of developing a website and there are many different websites that require a different approach. Below we’ve included a general approach to breaking down a website into smaller checkpoints. These help keep a website pacing in the right direction and help to prioritize different tasks. The…
Corkboard Concepts and Native Lead Forms
Utilizing Native Lead Forms In Your Digital Marketing Strategy Native lead forms have increased in popularity over the past couple of years and with the onset of IOS 14 elimination of Pixel Tracking, is poised to increase even more. A lot of large social media platforms have offered Native Lead…
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