What Is Ad Copy? All ads are centered around conveying some kind of message, whether it be through a creative image or through carefully chosen text. The text that accompanies an ad is what is known as ad copy. Ad copy can vary from just a few words in a…
Understand Your Own Goals Before Choosing A Platform Having a social media presence for your business is no longer merely an auxiliary; it is an absolute necessity. That being said, choosing the right social media platform for your business is still a viable question. There are many factors to consider…
If you are in the digital marketing industry, have a website, or just have an online presence that you want to maintain, then chances are that you may write a blog at some point in time. It seems to be a right of passage in the digital age. Blogging can…
What Is Data Visualization and Why Is It Beneficial? Data visualization represents raw data through charts, maps, and graphics in order to quickly and easily derive insights from the data. In this way, data visualization tools can assist with a company’s decision-making process. Through data visualization tools, businesses easily recognize…