RTB Stands for Real Time Bidding Real Time Bidding (RTB) is the relationship between publishers (sellers) and advertisers (buyers) bidding on placements or for a users behaviors in real time. The key to RTB is that everything happens in as close to current time as possible through an automated auction….
Blocking Ad Fraud From Your Paid Search Campaigns One of the most effective ways to get more out of a paid search campaign is to ensure that the budget is making it in front of real people! Eliminating these fraudulent clicks maximizes budget exposure, click volume and optimization. Discover some…
How to Put Together a Digital Marketing Strategy In today’s world, most of the content and marketing we indulge is digitally based. Whether you are reading the news or scrolling through social media posts you are being exposed to digital content and advertising. In order for your business to be…
Local Photography Selling Local Vehicles Learn how to leverage photography in your Tier 3 Advertising goals. Stand out from the crowd by: Connecting Locally Showing Services Showcasing Details Adding People To Photos Learn more here.
What are web stories? Web Stories are a new way for you to serve up easily accessible, visually engaging content to your website visitors. These operate just like stories on Instagram and Snapchat, or fleets on Twitter. The difference here is that this content is hosted on your website and…