Corkboard Concepts
What Is A Website Heatmap?
Latest Post
- What does API stand for?
- What does SDK stand for?
- What does MFA stand for?
- What is WCAG?
- What Does GTM Stand For?
- What Does VAR Mean?
- What Does OEM Stand For?
- What Does VDP Mean?
- What Does DPM mean?
- What Does GDN Stand For?
- What Does RTB Stand For?
- What Is A SSP?
- What Is A DSP?
- What Does DOOH Mean?
- What are Snapchat’s AR Lenses?
- What Is A Retweet (RT)?
- What Is The Internet Of Things (IoT)?
- What Does ABM Stand For?
- What Does MVP Stand For?
- What Is SWOT Analysis?
A website heatmap is a user behavior and website interaction tracking tool.
A website heatmap provides a webmaster with a better view of user behavior on their website. Heatmapping tools aggregate user interactions to provide an understanding of what and where most users interact with content. It utilizes heatmapping visuals to tell where more interactions happen on the website. Popular metrics that heatmaps visualize are as follows:
- Click Tracking
- Scroll Depth Heatmaps
- Mouse-over locations
What are popular heatmapping platforms?
There are various heatmapping platforms that are out there that vary in performance and cost. Here are a few examples:
- Hotjar
- LuckyOrange (also includes chat)
- Microsoft Clarity
- Google Analytics + Page Analytics browser plugin
latest posts
The Three Types Of Search QueriesMarketing Tips, Search MarketingMay 18, 2021
7 Steps to Effectively Put Together a Marketing StrategyMarketing Guides, Marketing TipsMarch 19, 2021
3 Steps To A Successful Video Marketing CampaignMarketing Guides, Marketing TipsNovember 27, 2020
